Would you like to receive the Big 3?

The Big 3 – July 14th 2020 The Big 3 newsletter gives 3 clear, simple and powerful ideas each week. It shouldn’t take more than a couple of minutes to read but will give you more than a week’s worth of insight. I want this to be the most valuable email in your inbox. So here goes – 1 […]

Do You Really Know How Well Your Company Page is Doing?

Company Page Analytics: Assess your Page Performance LinkedIn Company Page Analytics are very useful in improving your page performance and shortlisting prospects. Even as a basic member, the Admin Center gives you access to the following data for the last 30 days (with respect to midnight of the previous day): 1.      Visitors: LinkedIn Members who have visited […]

Lies And Damn Lies About LINKEDIN GROUPS

A Macro Guide to LinkedIn Groups LinkedIn Groups are dead. LinkedIn Groups are pointless. Wrong. Just plain wrong. LinkedIn Groups are highly under-utilised and when you review them or join them, you might come across many groups with huge member count but negligible engagement. Don’t lose heart and take a closer look. It won’t be […]

To pay or not to pay? That is the question

Research reveals that of 70% financial advisors are using social media for their marketing purposes, 90% use LinkedIn as their primary marketing platform. Research also reveals that one-third of such financial advisors generated $1 million or above in Assets Under Management (AUM) through LinkedIn* Being on LinkedIn is important for financial advisors to generate leads and build their […]

How I Improved My LinkedIn Content Creation In One Day

Creating content for online platforms is just like any other form of art and like all artists, content creators too have their share of ups and downs. If you have been creating content for a while now, you have surely experienced a writer’s block of sorts every once in a while. For most, content writing […]

Why LinkedIn and Facebook Groups Are Actually Indispensable

Today I talk about why LinkedIn and Facebook groups are actually indispensable and how you can use them for your business. If you would like to download a copy of my new LinkedIn and Facebook URL handbook, the purchase link is as follows: https://lnkd.in/egrp8F3 This contains 42 pages of direct URLs so you can click from within […]

Effective Social Media Tactics Used by Major Financial Brands

Finance and financial services may be one of the hardest to promote. Prospective customers are wary when they see a recommendation for a wealth manager or a loan offer on their social media page and they normally hesitate to engage with financial service providers. However, with the world moving online and social media becoming more […]

Why and How to Create a Profile in a Second Language on LinkedIn in 2019?

If you’re a dynamic businessperson, then your LinkedIn page is likely packed with relevant information that attracts connections and maintains interest. You’re also creating and posting original content that stimulates discussion. Having such a dynamic approach is the best way to get the most out of your LinkedIn profile. After all, Google likes to give […]

You Are Your Brand

Here’s what secret successful marketers know: customers don’t buy a product. They buy you. Your personality. Your experience. The unique qualities only you possess. There was a time when “branding” meant a corporate-looking logo and a slick catalog, but in today’s online marketplace, the real value is not in appearing to be a big company, […]

How to Increase Your LinkedIn Profile Views

The profile of your LinkedIn page is like a magazine cover. An attractive front page lures the reader in, catching their eye, making them want to scour through the pages. A magazine that looks old and dated will not attract much attention to itself. Your LinkedIn profile is the same. Unless you present, at first […]

LinkedIn Proficiency Test

Test your LinkedIn knowledge with our quiz!